---
title: "When \"business as usual\", isn't: | Built for This · Formula L4"
description: March 13, 2020|Change, Crisis, LeadershipWhat Coronavirus reminds us about orgnizational change.Organizations and communities everywhere are making dramatic changes in response to the Coronavirus. Protecting our employees, our most valuable assets as organizations, is so important. Your organization may be limiting travel, cancelling or postponing large events, asking people to work remotely, or temporarily closing.While this is an extreme situation, how organizations respond to issues like this
image: https://www.formulal4.com/hubfs/Imported_Blog_Media/50ee2f_c8b65fd2d5894828874b2e4704052865~mv2-1.png
---

[![Formula L4](https://www.formulal4.com/hubfs/FormulaL4_Primary_WhiteLogo_Large.png)](https://www.formulal4.com)

- [Home](https://www.formulal4.com/home)
- [The OS](https://www.formulal4.com/os) 
    - [The Operating System](https://www.formulal4.com/os)
    - [The Growth Platform](https://www.formulal4.com/growth-platform)
- [How We Work](https://www.formulal4.com/how-we-work)
- [About](https://www.formulal4.com/team)
- [Insights](https://www.formulal4.com/insights)
- [Speaking](https://www.formulal4.com/speaking)
- [Client Login](https://formulal4.learnupon.com/)
- [Book a Growth Momentum Review](https://www.formulal4.com/meetings/hollylaboda/growth-consult)

[Home](https://www.formulal4.com/home) [The OS](https://www.formulal4.com/os) [— The Growth Platform](https://www.formulal4.com/growth-platform) [How We Work](https://www.formulal4.com/how-we-work) [About](https://www.formulal4.com/team) [Insights](https://www.formulal4.com/insights) [Speaking](https://www.formulal4.com/speaking) [Client Login](https://formulal4.learnupon.com/) [Book a Growth Momentum Review](https://www.formulal4.com/meetings/hollylaboda/growth-consult)

[Insights](https://www.formulal4.com/insights) · Built for This ·

# When "business as usual", isn't:

March 13, 2020|Change, Crisis, LeadershipWhat Coronavirus reminds us about orgnizational change.Organizations and communities everywhere are making dramatic changes in response to the Coronavirus. Protecting our employees, our most valuable assets as organizations, is so important. Your organization may be limiting travel, cancelling or postponing large events, asking people to work remotely, or temporarily closing.While this is an extreme situation, how organizations respond to issues like this

![Holly LaBoda](https://www.formulal4.com/hubfs/cf4a8f3a-f8c3-40bc-9904-8c147672e61e.png)

Holly LaBoda

Founder · Formula L4

March 13, 2020

Built for This

![](https://www.formulal4.com/hubfs/Imported_Blog_Media/50ee2f_c8b65fd2d5894828874b2e4704052865~mv2-1.png)

Listen to this article

# When "business as usual", isn't:

- Mar 14, 2020
- 2 min read

March 13, 2020|Change, Crisis, Leadership

#### **What Coronavirus reminds us about orgnizational change.**

Organizations and communities everywhere are making dramatic changes in response to the Coronavirus. Protecting our employees, our most valuable assets as organizations, is so important. Your organization may be limiting travel, cancelling or postponing large events, asking people to work remotely, or temporarily closing.

While this is an extreme situation, how organizations respond to issues like this is an exercise in managing organizational change. At the simplest level, change is going from current state (or status quo) to future state (something different), and the goal of change management is to get to that future state successfully, and with the least disruption as possible. Change is happening everyday, so you can struggle through it, or manage it well.

![ree](https://www.formulal4.com/hubfs/Imported_Blog_Media/50ee2f_c8b65fd2d5894828874b2e4704052865~mv2.png)

So what can you so to help ensure this change effort, whatever that means for you, goes successfully? Build a change strategy and equip your leaders to lead through it!

As an example, let’s say that your organization is asking all your employees to work remotely. What might you need to do to make that happen with minimal business disruption? Build a plan that helps your team through the phases of the change process!

Regardless of how many people are impacted, organizational change happens on an

![ree](https://www.formulal4.com/hubfs/Imported_Blog_Media/50ee2f_c657528eb4a24aca895a1c74e3230a55~mv2.png)

individual level and each individual needs 5 things: awareness, desire, knowledge, ability and reinforcement. For this change, you might build awareness and desire by sharing information on the gravity of the virus and what we can do to slow the spread. You’d ensure everyone was equipped with the tools (laptops, internet, etc) to work remotely, and perhaps provide learning on how to run effective virtual meetings. Finally, you might reinforce the change by recognizing individuals that are doing this well.

This is an overly simplified example of what’s a fairly large, and hopefully very temporary, change. Two general things I’d recommend to every organization:

1. If you’re over your head with a change in front of you, get help! Don’t put your business at risk by trying to muscle through it.
2. Want to build your ability to handle change better in the future? Start equipping your managers to lead through it!

Have any tips on what people can do to make changes like these successful? Please comment below, we’d love to hear them. Hope you all stay safe and healthy!

- [Change Management](https://www.luminariesconsulting.com/blog/categories/change-management)
- [Leadership](https://www.luminariesconsulting.com/blog/categories/leadership)

18 

18 views

0 

0 comments

Post not marked as liked

[Back to Built for This](https://www.formulal4.com/insights) Share this article

Built  
*for This.*

Formula L4 Newsletter & Insights

Strategy is built in the boardroom. It lives or dies in the field. Practical thinking on getting a growth strategy all the way to the front line. Published by Holly LaBoda.

Written by

![Holly LaBoda](https://www.formulal4.com/hubfs/cf4a8f3a-f8c3-40bc-9904-8c147672e61e.png)

Holly LaBoda

Founder · Formula L4

Facilitator, growth strategist, and the person growth leaders call when their organization has outgrown how it operates. M.S. Performance Improvement. 18 years inside logistics, supply chain, and distribution.

Take the next step

See where your strategy breaks down

Eight questions, about seven minutes, no email needed. See exactly where your strategy and your system pull apart.

[Take the Alignment Check →](https://www.formulal4.com/alignment)

Talk with Holly

30 minutes to find out if your situation is one we can help with.

[Book a Growth Momentum Review](https://www.formulal4.com/meetings/hollylaboda/growth-consult)

What's next

## From reading *to executing.*

The thinking is free. The system that makes it real is what we build together. Start with the Sales Strategy Alignment Check — or book a Growth Momentum Review directly.

[Take the Alignment Check](https://www.formulal4.com/alignment) [Book a Growth Momentum Review](https://www.formulal4.com/meetings/hollylaboda/growth-consult)

No commitment required · Logistics · Supply Chain · Distribution · Professional Services

[![Formula L4](https://www.formulal4.com/hubfs/FormulaL4_Primary_WhiteLogo_Large.png)](https://www.formulal4.com)

[Home](https://www.formulal4.com/home) [The OS](https://www.formulal4.com/os) [How We Work](https://www.formulal4.com/how-we-work) [About](https://www.formulal4.com/team) [Insights](https://www.formulal4.com/insights) [Speaking](https://www.formulal4.com/speaking) [Growth Inflection Signals](https://www.formulal4.com/growth-inflection-signals) [Client Login](https://formulal4.learnupon.com/) [holly@formulal4.com](mailto:holly@formulal4.com)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "jobTitle" : "Founder",
    "name" : "Holly LaBoda",
    "sameAs" : [ "https://www.linkedin.com/in/hollylaboda/" ],
    "url" : "https://www.formulal4.com"
  },
  "dateModified" : "2026-01-05",
  "datePublished" : "2020-03-13",
  "description" : "March 13, 2020|Change, Crisis, LeadershipWhat Coronavirus reminds us about orgnizational change.Organizations and communities everywhere are making dramatic changes in response to the Coronavirus. Protecting our employees, our most valuable assets as organizations, is so important. Your organization may be limiting travel, cancelling or postponing large events, asking people to work remotely, or temporarily closing.While this is an extreme situation, how organizations respond to issues like this",
  "headline" : "<span id=\"hs_cos_wrapper_name\" class=\"hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text\" style=\"\" data-hs-cos-general-type=\"meta_field\" data-hs-cos-type=\"text\" >When \"business as usual\", isn't:</span>",
  "image" : "https://5182301.fs1.hubspotusercontent-na2.net/hubfs/5182301/Imported_Blog_Media/50ee2f_c8b65fd2d5894828874b2e4704052865~mv2-1.png",
  "mainEntityOfPage" : {
    "@id" : "https://www.formulal4.com/insights/post/when-business-as-usual-isn-t",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.formulal4.com/hubfs/FormulaL4_Primary_WhiteLogo_Large.png"
    },
    "name" : "Formula L4"
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Admin",
    "url" : "https://www.formulal4.com/insights/author/admin"
  },
  "dateModified" : "2026-01-05T19:27:01.498Z",
  "datePublished" : "2020-03-13T05:00:00.000Z",
  "headline" : "When \"business as usual\", isn't:",
  "image" : [ "https://www.formulal4.com/hubfs/Imported_Blog_Media/50ee2f_c8b65fd2d5894828874b2e4704052865~mv2-1.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://www.formulal4.com/insights/post/when-business-as-usual-isn-t",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://www.formulal4.com/hubfs/FormulaL4_Primary_WhiteLogo_Large.png"
    },
    "name" : "Formula L"
  }
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.formulal4.com/#organization",
  "@type" : "Organization",
  "alternateName" : "Formula L",
  "areaServed" : {
    "@type" : "Country",
    "name" : "United States"
  },
  "description" : "Sales-system consultancy serving small-to-mid and mid-market scaling logistics, supply chain, and distribution companies. Designs and installs the sales systems that produce predictable growth past the current revenue ceiling.",
  "founder" : {
    "@id" : "https://www.formulal4.com/#holly-laboda"
  },
  "knowsAbout" : [ "Sales system design", "Sales leadership development", "Sales training", "Sales operations consulting", "Logistics industry sales", "Supply chain sales", "Distribution industry sales", "Mid-market sales transformation" ],
  "logo" : "https://www.formulal4.com/hubfs/FormulaL4_Primary_WhiteLogo_Large.png",
  "name" : "Formula L4",
  "sameAs" : [ "https://www.linkedin.com/company/formula-l" ],
  "url" : "https://www.formulal4.com"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://www.formulal4.com/#holly-laboda",
  "@type" : "Person",
  "description" : "Founder of Formula L4. Sales-system consultant working with VPs of Sales, CROs, and CCOs at mid-market scaling logistics, supply chain, and distribution companies.",
  "jobTitle" : "Founder",
  "knowsAbout" : [ "Sales system design", "Sales leadership development", "Sales training", "Logistics industry sales", "Supply chain sales", "Distribution industry sales" ],
  "name" : "Holly LaBoda",
  "sameAs" : [ "https://www.linkedin.com/in/hollylaboda/" ],
  "url" : "https://www.formulal4.com",
  "worksFor" : {
    "@id" : "https://www.formulal4.com/#organization"
  }
}
```